IMERO covers these countries
IMERO currently supports labeling for the following markets:
Argentina, Egypt, Australia, Belgium, Bolivia, Bosnia and Herzegovina, Brazil, Bulgaria, Chile, China, Denmark, Germany, Dominican Republic, Finland, France, Georgia, Greece, Guatemala, India, Ireland, Iceland, Israel, Italy, Jamaica, Japan, Canada, Qatar, Colombia, Croatia, Cuba, Kuwait, Latvia, Lebanon, Liechtenstein, Lithuania, Luxembourg, Morocco, Mexico, Monaco, Nepal, New Zealand, Nicaragua, Netherlands, North Macedonia, Norway, Oman, Austria, Pakistan, Philippines, Poland, Portugal, Romania, Russia, Sweden, Switzerland, Serbia, Singapore, Slovakia, Slovenia, Spain, Sri Lanka, Syria, Thailand, Czechia, Tunisia, Turkey, Ukraine, Hungary, Uruguay, United Kingdom, United States of America, Vietnam, Cyprus.
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Anyone who sells food internationally knows the challenge: labeling requirements vary depending on the target market—and they change regularly. To ensure that product data ultimately results in a label that meets a country's requirements, many details must be correct: from mandatory food information and layout rules to the translation of labels, including correct punctuation.
IMERO supports companies in systematically complying with national and international food labeling requirements – combining AI-supported checking and creation steps with technical expertise. The goal: less coordination, fewer manual loops, and more transparency in label checking and creation – across many countries.
National and international laws at a glance – depending on the target market
The requirements for a food label consist of more than just “text in the right language.” In many markets, there are additional rules, such as:
✦ Mandatory information on food products (e.g., sales description, list of ingredients, allergens, net quantity, best-before date)
✦ Ingredients and correct declaration (including order, highlighting, additives)
✦ Nutritional values (format, reference values, mandatory values, presentation)
✦ Health claims (permitted statements, conditions, wording)
✦ Limits and specific thresholds (e.g., for additives, residues, or certain ingredients—depending on the market)
✦ Disposal instructions and country-specific labeling systems
✦ Industry/product-specific requirements (e.g., milk regulations or milk-specific labeling rules, depending on the country and product category)
In addition to content requirements, formal criteria must often be met as well, such as:
✔ Correct translations of legally relevant content (terms, mandatory wording, units)
✔ Comma and full stop placement, spelling, decimal separators, units of measurement
✔ Size and placement of logos, barcodes, net quantity, or warning notices
✔ Legibility/typography requirements (e.g., minimum font sizes – depending on regulations)
This combination of content, language, and layout makes all the difference, especially in international rollouts.
What IMERO is used for in the process
IMERO can provide support across several steps—especially where many countries, many variants, and short time-to-market come together:
✦ Label checking: Analysis of existing labels for deviations from requirements in the target market
✦ Label layout creation: Generation of labels based on product data and country-specific rules
✦ Label translation: Translation of legally relevant content with a focus on consistent terminology and comprehensible results
✦ Notifications of changes: Support in identifying the need for adjustments when specifications change
This creates a scalable approach to labeling requirements without having to start completely “from scratch” for each country adjustment.
Conclusion: International labeling with less friction
Whether you are rolling out a label in the EU or serving several continents at the same time, the greatest risks arise when mandatory food information, translation, layout specifications, and current labeling requirements do not work together seamlessly. IMERO helps you manage this complexity in a structured way—from label checking to label translation—and makes the requirements for each country easier to compare and process.
If you would like to know which rules are relevant for your specific product categories and target markets, you are welcome to run the IMERO process through your product data and see how quickly country variants can be mapped.